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From the political world to the corporate, all we hear about is hacking, hacking, hacking. Everyone gets hacked, data is stolen, etc. So, the cry goes up for better security protections for everyone’s data. Firewalls, virus software, etc., etc., etc.   Want to know one of the best ways to protect your data? Train your…

When small business managers think about their IT infrastructure, they think about their employee’s mobile devices, cabling, Wi-Fi, laptops, a printer, and Internet connectivity. These are the basics of their IT infrastructure. However, there is one other aspect of a modern corporate IT infrastructure and that is an internal phone system that can connect “voice”…

One thing smaller firms and individuals are often reluctant to do is download updates to their operating systems and individual apps and programs. Why? Well, because it takes time and you have to reboot the device. Other reasons are a fear that the newest update will have a bug and cause problems. The perception is…

It just keeps showing up in the news. Ransomware seems to just not come to an end. If you haven’t heard, ransomware is a particularly nasty virus that freezes access to your data and then demands a ransom, usually in bitcoin. The worst thing about it is that once you are hit, there is almost…

So, you made it back home from the show. You’re exhausted and work has backed up in your absence. Here is where the entire investment in the show can go down the drain. Follow-up is critical. Every one of those prospects need to have follow-up. Lots of it. One contact isn’t going to be enough.…

We’re back. In the last post, we talked about building momentum toward a trade show exhibition. Today, let’s look at your efforts during the show itself. You already should have sent out a reminder the morning of the show in posts on all your social media accounts, an article on your website blog, and a…

Going to a trade show for the first time? Don’t make the mistake of viewing this as a 1-2 day discreet marketing event. Instead, view your exhibit at a tradeshow as the central feature of a much longer and holistic marketing plan that builds to the event, and then culminates in the successful post­show follow…

Smaller firms often struggle just to keep up with maintaining a website. Worrying about a scaled­ down version for mobile users seems like just too much trouble. Today’s blog is all about why this matters to you and why should you bother with a mobile version. A bit of background: Mobile sites are versions of…

You can have all the locks on your data center and have all the network security available, but nothing will keep your data safe if your employees are sloppy with passwords. There are many ways data can be breached, and opening some link they shouldn’t is one of the most serious security sins employees can…

Losing an employee is not usually a good experience. If they leave voluntarily, you lose a valuable asset. If they have to be fired, you have the arduous task of the progressive discipline process and the final termination meeting. But there are other concerns that arise when an employee leaves. Those concerns are security and…